Today I am walking you through one of my favorite processes, the Launch Debrief. I am sharing all the behind-the-scenes numbers and lessons from my $47K launch.

If there are two things I love in business, it’s transparency and numbers.

A lot of people share how they had a 100k launch. We’ve heard a lot of the “5-figure launch”. But most of them were just vague statements. They had it on sugar-coated and too-broad-of-a-concept tips and strategies.

They lack the details...

A couple weeks I sat down and chatted with Renae Fieck, my fellow BBD alumni sister.

During our talk, we touched on our own personal journey of joining BBD and Ranae really hit the nail on the head with something she said.

I thought it was a really important reminder for any entrepreneur who's wondering when they're going to have their "moment".

Ranae admitted that she was following James Wedmore for a long time (almost 4 years) before she actually bit the bullet and invested...

Giving free value feels really good to me. It makes sales easy and fun, plus it gives people a taste, before inviting them to buy the sandwich. 

So how do you avoid someone standing outside asking for more and more free nuggets? 

You don’t. But you have to trust that at some point, when that person is ready, they will buy the sandwich. And if not, you at least made a difference for them, and that is enough. 

Since you don’t have a literal chicken...

Your identity isn't fixed. You have the ability to change your identity and shift out of the identity that is no longer helping you achieve your goals.

There are 5 key pieces that come into play when we talk about your identity. These pieces are your environment, your behaviors, your beliefs, your values, and your identifiers.

In order to change who you are, you might try to change starting at the bottom with our environment. This is the place I see people start all the...

If you’ve been around the internet for a minute, you know that vision boards are the best thing since sliced bread. Every year, we whip out our poster boards, our torn up magazines, and start creating these elaborate boards with our dream bodies, dream vacations, dream cars and dream homes. We finish up our craft project and stick it on the wall, only to keep NOT achieving the dreams on that board. Then by the middle of the year, we start to compare our life to the imaginary dream life...